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Archive for the ‘custom business signs’ Category

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Top Five Ways To Get Your Sign Noticed

Business Sign Solutions

Looking for ways to differentiate yourself from your competitors?  We suggest you start with your business signs. We know that first impressions mean everything when it comes to a company’s reputation and with spring right around the corner we encourage you to take a good look at your entrance-way signs and see if there are opportunities to make your business signs more noticeable.  Our motto here at The Sign Depot is A Good Sign Is Sign Of GOOD BUSINESS.  Below are a few more terms we have been known to use a well.

Sign Depot Keywords - Custom Business Signs

 

Top Five Ways To Get Your Sign Noticed

  1. Refresh your curbside signs.  Do they need a bit of refurbishing? Often a fresh coat of paint or a good cleaning can make your signs clearer to passers-by.
  2. Create a focal point. According to Wikipedia In Fine art, a Focal Point focuses specifically on a point of interest which makes a canvas unique we believe the same to be true for your signs as well.
  3.  Renew your company’s image. This may mean updating your logo or finding eye-catching text to make traffic take note of your business.
  4.  Find out what your customers love about your company and incorporate that into your signs.  Not sure what your customers love most? Have them fill out a quick survey.
  5. Stand out from your surroundings, literally! We have lots of creative ways to help with that. Read on to find out more

Take A Stand And Have Your Sign Stand Out

There are several options when it comes to business sign solutions.  The key is stand out and not stick out.  By that we mean be noticeable, but don’t be an eyesore.

Some great ways to make your signs memorable choosing 3 dimensional signs, custom sandblasted signs, and high end architectural signs.  By choosing a look that best represents your business our expert sign makers can give it extra oomph by adding unique finishes such as gold leaf guilding, distressed look rusting, or sleek style glossy vinyl.  They can install your signs flush to the building or add extra dimension with pin mounted letters and LED lighting systems.  With the variety of custom sign options that Sign Depot provides you are sure to find a business sign solution that fits your company’s needs and budget.

Make sure to visit our contact us page and let us know how you want to stand out from your competition.

 

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Restaurant Industry And The Sign Depot – Custom Business Signs

The Sign Depot Returns To The CRFA Show

Right away we knew our Custom Signs For The Restaurant Industry would be a good fit for the Canadian Restaurant and Food Service Association (CRFA) Show.  We are always looking for ways to show our unique signs. We find that they fit well with a variety of establishments.  Getting in front of Restaurant Professionals is always top of mind for us, and what we want is for Sign Depot to be top of mind for them.

Restaurant signs that are stand out are great ways for companies to get noticed and our expert sign makers always find ways to add artistic styles that incorporate company branding.  These signs become find-ability solutions that work for businesses.

Beertown Sign - The Sign Depot

Award Winning Beertown Public House Sign

We wanted to ensure that we were able to stand out at the CRFA Show as well, so were able to secure a spot directly across from the Chef’s Cooking Stage.  Here’s a look at our surroundings.

This was a highly visible area with lots of traffic travelling by our booth.  We even had some familiar faces stop by.  We had the fine folks from Baden Coffee and Herrles Market pop by our CRFA booth.

Custom Restaurant Signs - The Sign Depot

Custom Restaurant Signs - The Sign Depot

Then we had our own Artistic Flair Bartending demonstration happen at our Sign Depot booth.

How Much Would It Cost To Create A Sign For My Business?

That was only one of the many questions we answered at our booth.  We had our slide show running through the trade show to exhibit the variety of custom 3 dimensional signs we have created. Many of these sign projects would have been too big for our display booth, but we knew it was important to cover all the types of signs we can create.  The reactions we varied from “I recognize that sign” to “How much would it cost to create a sign like that for my business?” We always have time to answer those questions.  Requesting a quote is easy to do.  Just head over to our Contact Us page and let us know the following

  1. How big should your sign be?  Including measurements streamlines the process
  2. What is your budget for the sign project?
  3. Do you have any logo, text or graphics that should be incorporated into the sign?

These three questions are great ways to get your sign quote started.  After approval, your signs will be handcrafted here in our workshop to your specifications. As your sign supplier, our goal is to exceed your expectations. Professional looking signs are expected from high end industries. We are always looking for different ways to connect with Industry Professionals.

Restaurant Industry Signs - The Sign Depot

The CRFA Show was a great way show our custom business sign solutions to Restaurant Owners, Chefs and Marketing Executives.

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Custom Restaurant Business Signs and Food Service Signage – CRFA Show

For Our Clients – Discount Code For CRFA SHOW

Last year The Sign Depot attended the CRFA Show for the first time.  The CRFA Show is targeted to those in the Canadian Restaurant and Food Service Association.  It is a trade show that stops in several large Canadian cities and The Sign Depot was there to showcase our custom Restaurant Signs and Food Service signage solutions at the Toronto trade show.

It was a very well attended show and we were able to make several connections with professionals in the Restaurant and Food Service industry.  Our custom signs sparked a lot of interest and many of the attendees from last year’s CRFA event could see how our artistic dimensional signs would be a good fit for their establishments.

Next month we will be returning vendors for the CRFA Show and we want to have you visit us at Booth 341 located across from the cooking stage.  It was a hub of activity last year with all the Chefs demonstrating professional restaurant techniques and delicious dishes. This year the Restaurant Industry Chefs that will be taking the stage include Mark McEwan from Top Chef Canada and Anna Olson from The Food Network’s Bake and Culinary Consultant John Placko just to name a few.

 To ensure our clients are able to visit our custom sign booth at the CRFA Show this year we are able to offer you a discount code for your online registration. If you are in the Restaurant and Food Service Industry head over to the CRFA Show Registration Page and enter the Source Code 106527 to receive your tickets for the price of $17.50 (advanced online purchases only).

Restaurant Signage - The Sign Depot CRFA Show 2013

Click The Photo Above To Register - Use Source Code 106527 To Discount Your Order

To see examples of our Restaurant and Food Service sign solutions stop by our booth or visit our Restaurant Portfolio page. To learn more about what type of signs we can make for your establishment, take a moment and read our post about The Kinds Of Signs We Make Here At The Sign Depot

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Custom Business Signs For Blackberry – Signs Of Good Things To Come For Waterloo Region’s RIM

Business Signs For Blackberry

The Region Of Waterloo is know as being the technology hub of Canada.  In more recent years The Tannery Building in Kitchener Ontario has become quite a think tank for the tech industry.  The Sign Depot was selected by several of The Tannery’s tenants to provide custom reception signs that fit their businesses as well as the re-purposed building where they now reside.  A few names you may recognize are Desire2Learn, Cutegecko, VeloCity Garage, MFX Partners and Mad Hatter Tech. Beyond reception signs we have been a regular supplier of custom business signs for The Communitech Hub located in The Tannery. The Communitech Hub is a collaberative workspace for tech based businesses.  The most well known tech company in Waterloo Region is Research In Motion, who is about to launch the latest Blackberry.  To promote RIM’s upcoming release Communitech came to The Sign Depot to create a sign to coincide with the Blackberry launch.

Blackberry Sign - Custom Business Signs - The Sign Depot

Signs Of Celebration  

 Research In Motion is a highly visible company in this area and RIM is well known for their Community Involvement. To celebrate the upcoming launch of RIM’s latest Blackberry smartphone they are holding celebrations in three separate parts of The Region Of Waterloo.  Below is the information about the upcoming community Skating Parties being hosted by Research In Motion on Wednesday January 30, 2013 in The City Of Kitchener, The City Of Waterloo and The City Of Cambridge.

  • Waterloo – Public Square/City Hall 75 King St S Waterloo, ON 5:30pm – 8:30pm
  • Kitchener – City Skate Rink/City Hall 200 King St W Kitchener, ON 7:00pm – 8:30pm
  • Cambridge – Central Park Skating Rink 615 King Street, Cambridge, ON 5:30pm – 7:30pm

These free community skating parties also include include free hot chocolate, cookies, and music. We think this is a sign of good things to come!

 

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Five Ways To Build Business Buzz With Custom Business Signs For Your Company

Jump-starting January

Welcome to the New Year which for many means getting back to business and for others means starting plans for a new business.  When putting together your business plan for the year, remember the importance signs play in building buzz and getting attention through word of mouth.  Creating a custom sign is an important part of your business’s strategic marketing plan and advertising agenda.

Just A Tease

When The Charcoal Group was introducing their latest Restaurant Concept, Beertown Public House, they incorporated their custom sign creation as part of the buzz building for their brand.  They built a strategy to get people talking about  Beertown long before they opened the restaurant.

Building Buzz With Signs - The Sign Depot

Choose To Be Visible

The Cakebox was already well established in the community, but they wanted to ensure that they were easily found when they moved locations.  By choosing to use multiple types of signs, they were able to make sure they could capture both drive-by traffic and the attention of those walking in the area.

Business Signs For Outdoor Exposure - The Sign Depot

Find What Fits

If you have ever heard the phrase measure twice, cut once then you understand how important it is to go over the details before proceeding.  Knowing what you want your sign to do for your business will help you decide on the budget you want to put towards it.  Other details like proper sign permits and professional sign design are also things to consider when it comes to signs for your company’s establishment.

Take Note Of What You Notice

 A business sign is a 24 hour advertisement for your business.  It doesn’t take days off.  What types of signs catch your attention?  Those are the signs that are working.  Make sure you think of the surroundings and distractions for your outdoor business signs.  Findability is key for a new business and keeping on trend is important for businesses looking for a refresh.

Now that you have five ideas to start building buzz with custom signs for your business, what ways will your company be implementing signs this year?

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Business Sign Permits, Sign Regulations, And Variances – What You Need To Know

sign permit - The Sign Depot

Where To Start With Business Signs?

If you are looking to put up outdoor business signs you chances are you will need a sign permit.  A professional sign  shop will be able take care of the paper work to make sure that you are following sign regulations and can make the sign permit process go smoothly.

Why You Need A Sign Permit For Your Outdoor Sign?

That’s any easy one, so you don’t get a fine!  If the sign inspector realizes that you do not have a permit for your sign they can fine you and have it taken down at your cost.  This is why you need to have a professional sign company prepare your sign permit.  They know which drawings and documents are required for your corporate business signs.

It is also a good idea to make sure your company is in a properly zoned area.  Most sign permits will go through quite easily if they are in a retail, corporate and/or industrial zoned area.  If the sign permit does not fit the parameters of the sign permit, a sign variance may be required.

What Is A Sign Variance?

A sign variance is an approval for a sign that does not fit the set sign permit requirements.  In other words it varies from the sign permit regulations.  This process often requires approval from a sign variance committee.  This is why it is very important to have your sign documents prepared by a professional sign maker that is making the business sign for your company.

Remember you are better safe than sorry when it comes to the outdoor business signs for your location(s).  Always make sure that you abide the areas bylaws and get the required permits prepared by professional sign company that is familiar with sign permit regulations.  Also factor in that there will time required to prepare the sign permit documents and there will be a wait for approval.  Here at The Sign Depot we know the saying  dotting the “I”s and crossing the “T”s applies to more than fonts.  Being thorough and precise in all aspects of the sign making process is something we take pride in and how we became an Award Winning Sign Company.

 

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Custom Business Signs – UPDATING DOWNTOWN

Custom Business Signs – UPDATING DOWNTOWN

Façade Grant Program For The City Of Kitchener’s Downtown Core

For the past few years The City Of Kitchener has been making changes to create a new streetscape.  Wider sidewalks, and better lighting are just a couple of ways they are creating a new look for the downtown core.  Many business owners are taking notice and relocating their shops to the area.  Others are upgrading existing buildings to match the surroundings.  The City Of Kitchener has created a Façade Grant Program to assist business owners with this transition.

We’ve been involved with three of these Grant recipients GLOSS, THE SILVER SPOON, and THE SPORTSLINK.  Each of these store changed their entrances to best reflect their unique businesses, and people are taking notice of their custom business signs.

The Feedback

Judy Horn,  of Silverspoon Chocolates, had this to say

Just wanted to let you know we love the teapot. There isn’t a day that  goes by without someone commenting on it. It has really made a  difference to our visibility on the street. Thanks again to Amos and  Peter and everyone else who worked on the sign and tea pot. We are  really pleased with the way it turned out.

Now her Artistic Feature Teapot is featured in the news where they had this to say about her business storefront

Bright red paint, big windows and the hanging teapot sign make it one of the most inviting spaces along the main street.

Teapot Sign - Custom Business Sign - The Sign Depot

That’s what it’s all about.  Inviting people to the area, welcoming them into the shops and creating a pleasant place to be. To find out more about how to start planning your custom business sign updates, take a look at our post on Sign Permits, Sign Regulations and Variances then contact us to get started on your company’s new custom business signs.

 

 

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Custom Business Signs – You Want To Go Where Everyone Knows Your Name

Or At Least Your Business Name

So many businesses don’t realize they are missing out on the advertising opportunities that are right outside their door.  You need to really assess the area surrounding your location to figure out the best way to draw attention to your store front.  This is where you custom business sign can make a big impact.

Down On The Corner, Out In The Streets

If you call in for directions to The Sign Depot, we’ll tell you we’re at the corner of Borden Ave. & Charles St., but really we’re not.  That is the closest intersection to our locale & as you can see it’s a very busy place to be.

Borden Ave & Charles St Kitchener Ontario - The Sign Depot

We take into account that many will see that corner because they are either waiting at the stop light or in line at the drive thru.  Which is why we are featured here

Business Tenant Signs - The Sign Depot

& chose this wayfinding text and image to describe where we truly are located on the street

Wayfinding Signs For Business - The Sign Depot

From there it only takes a quick glance to notice our custom sandblasted wood sign from that corner as it’s protruding off the wall.

Company Entrance Sign - The Sign Depot

As you can see we also have a flush-mount sign to attract walk by traffic as well as window graphics for a welcoming entrance.

Sometimes you only have seconds to make an impression.  Make sure to use that opportunity to it’s full extent by choosing your signage accordingly. Visibility is the key to getting your company noticed, and custom business signs are what makes the biggest impact on passers-by.  Grab their attention and you may see some new customers walk through your door!

Need suggestions on how you can improve your business visibility? Make sure to contact us via twitter, facebook or email & We’ll make sure EVERYONE KNOWS YOUR NAME

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Five Ways Custom Vinyl Signs And Graphics Can Help Grow Your Business

Man of Mystery

Over the last few posts you have been introduced to Dave, Peter & myself , but have you met our Vinyl Master?  He takes care of tons of departments here.  Vinyl Vehicle graphics, Banners and A-Frame  signs are his specialty but the list doesn’t end there.  He creates window graphics, simulates etchmarked glass, prepares trade show signs and so much more. 

Five Ways Vinyl Signs Can Help Grow Your Business

  1. Vehicle graphics work well as mobile advertising for your fleet and as promotional vehicles
  2. Banners work well as temporary signage especially for “Opening Soon” messages
  3. A-Frames capture walk by traffic and can be customized to add chalkboard, white boards and quick sale messages
  4. Vinyl window graphics are great way to stand out and be noticed in busy urban areas where there is a lot of vehicle as well as pedestrian traffic.
  5. Trade show signs can be a combination of the sign types listed above but there are a lot of other options as well.  The key is to stand out from everything else around you, but still look tasteful.

Time Is On Your Side

Any of the above signs can easily be created within a week’s time, so if you have a slower period in sales and want to run a quick promotion vinyl signs are a great way to go.  We have lots of colour choices when it comes to vinyl graphics and decal which makes it easy to match the pantones in your logo.  If you have any additional questions about how custom vinyl signs can help your business make sure to contact Ben and he can go over what would work best for your company’s signage needs.

Vinyl Graphic Signs - The Sign Depot 

The hardest part is getting him to pose for a picture. 

So have you met this Mystery Man?  What did he make for you?

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LED Signs – Earth Day Signage And Custom Business Signs

Alternative Sources for Lit Signs

With Neon Signs quickly becoming a thing of the past, businesses are looking for ways to make their signs stand out.  In recent years LED lit signs are becoming increasingly popular.  According to Wikipedia.org LED (short for Light-emitting diode) lights present many advantages over incandescent light sources including lower energy consumption, longer lifetime, improved robustness, smaller size, faster switching, and greater durability and reliability.  Most recently we used LEDs for THE PURPLE ROOM and THE CULINARY STUDIO. By choosing LEDs to light their custom business signs, they are adding vibrance while saving costs on electricity and reducing their environmental impact.

LED Signs - The Sign Depot

Tropicana took this one step further by using oranges to light a sign.  The description on YouTube says Tropicana France creates billboard powered entirely by oranges. Afterwards, all the oranges were collected and reused in a compost or to produce biogas

Sign Innovations

We love the idea behind this lit sign. The sign has aspects of creativity as well as innovation.  It could really serve a purpose with Green Economy movement that is being talked about a lot nowadays.  When it comes to custom lit business signs we are always looking for ways to save our clients money on electrical costs as well as ways to ensure longevity of their company sign. We want our clients to be satisfied with the look of their sign, but we are always looking for opportunities to implement green initiatives when it comes to signs. We always strive to be on top of current trends in the signs industry and incorporate new materials whenever possible. Here at The Sign Depot we are known for our creative and innovative ways to make great signs.  By being imaginative and artistic we can always build custom business signs to convey just how unique your company is, just like Tropicana did.

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