class="tag"Posts Tagged ‘company signs’
No Comments Sustainable Wood Signs Add Charm To Heritage Building
Tucked behind Kitchener’s High Tech Hub, otherwise known as Communitech at the Tannery, sits another heritage site that has been transformed into a tech office space. The building at 5 Michael St. in Kitchener Ontario was once shoe factory. It is situated between Victoria Park and Downtown Kitchener, which makes it great place to be when you want to be in the heart of the city. There are many historic features that make this building unique, and give it much of its charm. Choosing custom wood signs for the building’s exterior made for a great fit. These outdoor signs were created to match the look of the building and serve as a warm greeting for this landmark. The selection of wood enhances the exterior and creates sustainable signage for the century old construction.
Sustainable Wood Signs
The trend in the Canadian Construction Industry is headed back to wood. The properties of wood make for strong structures and is one of our country’s top renewable resources.
According to Architect Michael Green in a Global TV interview from earlier this year “The North American forest grows enough wood every four minutes to build a 100-foot, eight-storey tall office.”
Additionally, our custom wood signs, made from western red cedar, are rot resistant. This gives companies the confidence that their signs have a lot of longevity and will not need constant replacing. Even if the sign did suffer some damage, often we can repair it, then add a coat of fresh paint and it looks brand new. We are proud that our wood signs stay out of landfills and are made from a sustainable material.
Branding a Building with Signs
As in the case of 5 Michael St. the exterior signs also serve as a branding tool.
The signs are clear and concise. The choice of fonts with the gold leaf finish eliminates the need for graphics and gives the signs a classic clean look. With these highly visible signs adorning the building’s exterior, it gives those arriving a sense of what they can expect once they enter the doors. These signs represent the sophisticated space that pays tribute to the hard work that the building was known for. Make sure your signage reflects your brand and lets potential clients know what they can expect from your company.
For more information on exterior business signs, be sure to visit our CONTACT US page connect with our expert sign designers.
Do You Run A High End Business? Do Your Signs Reflect That?
We Have The Solution
Do You Run A High End Business? Do Your Signs Reflect That? Do You Have a Lowest Price Promise? Is That Part of Your Slogan? We Have Several Business Sign Solutions To Show Your Best Attributes!
The best way to show off your best attributes is to figure out what they are. Not sure where to start? Use the comparison chart below to figure out how you want to represent your business.
There is nothing wrong with any of these terms. They are all great descriptive words but if your business falls more to one side than the other, then know that the terms on that side highlight what your business does best. Find ways to use some of these words in your text slogans or choose graphics that represent these terms in your logo. If you think your business represents terms from both sides then a great mix of text and graphics from both sections can work as well. These are the beginnings of a custom business sign solution for your business.
Other things to consider when it comes to creating business signage for your company are
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Colour scheme to be used
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Choice of font
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Visibility from traffic areas
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Competition awareness
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Budget for the sign package
Perhaps you need some assistance with the items listed above. That’s where The Sign Depot comes in. Our expert sign designers and sign manufactures have the knowledge to guide you through the custom sign creation process. They can help with everything from Sign Permits to Sign Completion. They find ways to incorporate your estblishment’s message into a custom artistic sign that best represents your business and all that your company stands for. Whether you are marketing to an upscale clientelle or the best bargain hunters make sure your potential clients take note of everything you have to offer. Make sure they “Notice The Signs“
Top Five Ways To Get Your Sign Noticed
Business Sign Solutions
Looking for ways to differentiate yourself from your competitors? We suggest you start with your business signs. We know that first impressions mean everything when it comes to a company’s reputation and with spring right around the corner we encourage you to take a good look at your entrance-way signs and see if there are opportunities to make your business signs more noticeable. Our motto here at The Sign Depot is A Good Sign Is Sign Of GOOD BUSINESS. Below are a few more terms we have been known to use a well.
Top Five Ways To Get Your Sign Noticed
- Refresh your curbside signs. Do they need a bit of refurbishing? Often a fresh coat of paint or a good cleaning can make your signs clearer to passers-by.
- Create a focal point. According to Wikipedia In Fine art, a Focal Point focuses specifically on a point of interest which makes a canvas unique we believe the same to be true for your signs as well.
- Renew your company’s image. This may mean updating your logo or finding eye-catching text to make traffic take note of your business.
- Find out what your customers love about your company and incorporate that into your signs. Not sure what your customers love most? Have them fill out a quick survey.
- Stand out from your surroundings, literally! We have lots of creative ways to help with that. Read on to find out more
Take A Stand And Have Your Sign Stand Out
There are several options when it comes to business sign solutions. The key is stand out and not stick out. By that we mean be noticeable, but don’t be an eyesore.
Some great ways to make your signs memorable choosing 3 dimensional signs, custom sandblasted signs, and high end architectural signs. By choosing a look that best represents your business our expert sign makers can give it extra oomph by adding unique finishes such as gold leaf guilding, distressed look rusting, or sleek style glossy vinyl. They can install your signs flush to the building or add extra dimension with pin mounted letters and LED lighting systems. With the variety of custom sign options that Sign Depot provides you are sure to find a business sign solution that fits your company’s needs and budget.
Make sure to visit our contact us page and let us know how you want to stand out from your competition.
Five Ways To Build Business Buzz With Custom Business Signs For Your Company
Jump-starting January
Welcome to the New Year which for many means getting back to business and for others means starting plans for a new business. When putting together your business plan for the year, remember the importance signs play in building buzz and getting attention through word of mouth. Creating a custom sign is an important part of your business’s strategic marketing plan and advertising agenda.
Just A Tease
When The Charcoal Group was introducing their latest Restaurant Concept, Beertown Public House, they incorporated their custom sign creation as part of the buzz building for their brand. They built a strategy to get people talking about Beertown long before they opened the restaurant.
Choose To Be Visible
The Cakebox was already well established in the community, but they wanted to ensure that they were easily found when they moved locations. By choosing to use multiple types of signs, they were able to make sure they could capture both drive-by traffic and the attention of those walking in the area.
Find What Fits
If you have ever heard the phrase measure twice, cut once then you understand how important it is to go over the details before proceeding. Knowing what you want your sign to do for your business will help you decide on the budget you want to put towards it. Other details like proper sign permits and professional sign design are also things to consider when it comes to signs for your company’s establishment.
Take Note Of What You Notice
A business sign is a 24 hour advertisement for your business. It doesn’t take days off. What types of signs catch your attention? Those are the signs that are working. Make sure you think of the surroundings and distractions for your outdoor business signs. Findability is key for a new business and keeping on trend is important for businesses looking for a refresh.
Now that you have five ideas to start building buzz with custom signs for your business, what ways will your company be implementing signs this year?
Custom Business Signs – You Want To Go Where Everyone Knows Your Name
Or At Least Your Business Name
So many businesses don’t realize they are missing out on the advertising opportunities that are right outside their door. You need to really assess the area surrounding your location to figure out the best way to draw attention to your store front. This is where you custom business sign can make a big impact.
Down On The Corner, Out In The Streets
If you call in for directions to The Sign Depot, we’ll tell you we’re at the corner of Borden Ave. & Charles St., but really we’re not. That is the closest intersection to our locale & as you can see it’s a very busy place to be.
We take into account that many will see that corner because they are either waiting at the stop light or in line at the drive thru. Which is why we are featured here
& chose this wayfinding text and image to describe where we truly are located on the street
From there it only takes a quick glance to notice our custom sandblasted wood sign from that corner as it’s protruding off the wall.
As you can see we also have a flush-mount sign to attract walk by traffic as well as window graphics for a welcoming entrance.
Sometimes you only have seconds to make an impression. Make sure to use that opportunity to it’s full extent by choosing your signage accordingly. Visibility is the key to getting your company noticed, and custom business signs are what makes the biggest impact on passers-by. Grab their attention and you may see some new customers walk through your door!
Need suggestions on how you can improve your business visibility? Make sure to contact us via twitter, facebook or email & We’ll make sure EVERYONE KNOWS YOUR NAME
Visibility Is KEY When It Comes To Custom Business Signs
Notice The Signs
If you check out President Peter’s Sign Tips in our latest newsletter you’ll know how to measure your Letter Height vs. Viewing Distance. The first pic shows just how large the dimensional letters are in comparison to the installer’s height.
Elements Of Sign Design
The key to your business being visible is creating custom business signs that reflect what your company is all about. Choosing letter styles that suit the business name and logo are important parts of the branding process. Always make sure to consult a professional sign designer when it comes to your company’s sign needs. They know all about design as well as sign requirements and quite often can take care of the sign permit process for you. Sign designers take many factors into consideration when it come professional sign design. Some elements in sign design include- textures and materials that compliment your company’s building
- positive and negative space and how it works together
- colours and graphics that bring out the best of your brand
- size matters, as you can see from the examples above
Visibility and Findabilty Go Hand In Hand When It Comes To Signs
Once a custom business sign’s initial design has been approved, it is then in the hands of the sign production department to ensure that the sign design will work well in the space provided. Producing a custom sign that is visible to both vehicle traffice and those walking past your business is always what we strive for here at The Sign Depot. Making it easy for your potential clients to find you is very important and standing out from your competitors gives you and edge in the marketplace. In this instance bold lettering with a gold finish gives the Langford Canoe sign clean look with a clear message of the proud Canadian company provided by the logo of a beaver. In addition the Gold coloured letters were attached to black backers to provide an outline in order to make the letters stand out against the white siding on the building. What changes are you making to your exterior this Spring?
