Archive for the ‘custom business signs’ Category
No Comments Settlement Co. Makes It Official With A Their Custom Business Sign
A Sign Of Things To Come
As stated on the Instagram and Facebook pages for Settlement Co. it is now “Officially Official” that they are opening a second location.
Choosing the newly installed custom business sign to make the announcement, keeps their branding top of mind for their current and potential customers.
No Need To Search For Settlement Co.
The new locale is in a high traffic area near Downtown Kitchener. By choosing to brand the exterior of the building with signs that are visible to vehicle traffic and pedestrians passing by, ensures that the community can find them easily.
Both signs were created to stand out from the surroundings. Their herringbone design was used as a backer for each sign and then individual cutout letters were mounted to it to add dimension to the signage. Both of these custom business signs were finished off with a sign frame to give the signs a sleek, stylish look.
Get Set For Settlement Co.
To get set for opening of the second Settlement Co. location, they are offering a 4 WEEK COFFEE CRASH COURSE to the public. With a variety of topics ranging from tastings to Latte Art design, these classes will provide a great intro of their offerings to the community.
Including Custom Business Signs Into Your Expansion Plan
Are you planning to add new locations to business? The best way to get the word out about a company expansion is through custom business signs that enhance your brand. The expert sign-makers here at The Sign Depot can work with your current design or assist you in developing new designs for your business. Just visit the CONTACT US page to get a quote. For more examples of our custom signs visit our website gallery, find us on facebook or send us a tweet with what we can assist you with.
Creating Custom Business Signs That Work For Your Business
Do You Realize That Your Sign Is Working Hard For You?
Many businesses think of their signs as an address marker but they are so much more than that. A custom business sign is an extension of your company’s brand and it serves as a 24 hour advertisement for your business. That means your sign is working to expand your business by attracting new customers to your location. By choosing a sign that reflects the standards for your business, you are conveying what you are able to offer consumers. Some of these items may include
- Quality
- Welcoming Atmosphere
- Transparency
- Attention Detail
These are just a few ways that your custom business signs show your potential customers what they can expect from you.Open The Door To New Business
Sometimes just getting them in the door is all it takes to showcase all that your business has to offer. By choosing a sign design that allows your establishment to look approachable and friendly you are sending out signals to passers-by that your company is inviting and looking forward to having them pop in. They see it as a new experience and you should see it as an opportunity to introduce them to your business.
Leave Your Mark As A Landmark
Some of the best landmarks in a community are business signs. Think of when you are giving directions to someone new in town that is not familiar with the street names yet. You will often give them landmarks to let them know how to arrive at their destination. Make sure your business is a landmark in the area. Make it easy to recognize from a distance to ensure your company is easy to find and memorable to someone new.
Shed Some Light On The Matter
As mentioned earlier your sign is works 24 hours a day, so be sure that it is visible day or night. By doing this you let others know that your are available beyond 9 to 5 to assist them with your business services.
Is your sign working for you? If you think it’s not properly doing its job be sure to visit our CONTACT US page to connect with the expert sign-makers here at The Sign Depot.
Bringing Custom Business Bike Signs To Berlin Bicycle Cafe
Finding The Right Custom Sign Is Like Finding The Right Ride
Finding the right fit when it comes to custom business signs is like finding the right bike.
When Berlin Bicycle Cafe wanted to ensure that their signage was highly visible in the busy Belmont Village, they came to The Sign Depot to create signs for their exterior and rooftop. This was to let people know that their cafe was more than just coffee. They wanted to create a community for bicycle commuters that were passionate about bikes and being social over a cup of coffee.
Fabricating And Installing The Bike Themed Signage
The rooftop sign had to resemble a bicycle, but be sturdy enough to handle the elements.
It began as a CNC router cut piece.
It was finished in black and installed on top of the cafe. As you can see from this image above, the replica bicycle structure is holding it’s own against Mother Nature. The Berlin Bicycle Cafe store front letters were a bold font finished white. The contrast from the dark facade of the building lets the text stand out and captures the attention of the traffic in the area. Whether the traffic is by vehicle, pedestrians walking by or those biking in the area, the Berlin Bicycle Cafe custom business signage is noticeable from all directions. When you are in a high traffic area, catching the busy passers-by can be a difficult task, but as you can see in the final installation image below, this establishment is making it’s mark.
Get Set For The Busy Spring Season
While you might be thinking about pulling your bicycle out and pedaling you bike around town, first take a look at your establishment’s facade. Could it use a refresh this spring? The Sign Depot is here to help with that. Visit our CONTACT US page to see how some new business signage can get you all set for a busy spring season.
Five Types Of Custom Business Signs That Draw Attention To Your Company
Bring Your Business The Attention It Deserves With Custom Signs
With so many things attempting to grab the attention of the population, shouldn’t your business be one of those items? We have compiled a list of five types of custom business signs that draw attention to your company.
1. Grab Attention With A High End Exterior Business Sign
Your building’s exterior is often the first impression of your business. Make it a memorable one with a high end exterior sign that conveys what your establishment is all about.
Choices for Custom Exterior Signs include
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Monument Signs
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Dimensional Entrance Signs That Serve As Landmarks
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Projection Signs
2. Provide Wayfinding To Ensure Your Potential Clients Find You With Ease
Many people find your business through Google but you still have to be sure they can find your address without frustration.
Some examples of Wayfinding Signs include
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Entrance Markers
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Parking Lot Signs
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Accessibility Signage (also known as ADA signs)
3. Portable A Frame Signs To Advertise Specials
Portable A Frame signs work to grab the attention of both vehicle and foot traffic in your area. They are often used to advertise time sensitive specials or to create brand buzz.
A Frame signage options
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Metal A Frames That Hold Coroplast Inserts For Temporary Advertising
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Chalkboard A Frames For Message Boards That Are Changed Frequently
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Wood A Frames With Business Logos And Company Information For Info Hubs
4. Custom Reception Signs For Brand Recognition
When a potential client makes the decision to enter your business be sure to capture their attention with a custom reception sign that reflects your business.
Reasons for Reception Signs include
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Having A Professional Looking Entrance
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Increase Brand Awareness
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Give Clients Another Wayfinding Landmark Within The Building
5. Promotional Signage To Promote Your Company
Promotional signs are used to drawn in new customers. They often include some element of fun to attract new business.
Ways To Use Promotional Signs
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Trade Shows To Guide People To Your Booth
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In House Promotions To Reward Clients
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Promotional Vehicle Graphics To Serve As A Moving Advertisement For Your Business
These five reasons are just some of the ways custom business signs work for you. To learn more be sure to visit our blog often and find a sign system that will work with your company. When you have something in mind, be sure to CONTACT US for your free quote.
Custom Toboggans And Sled Promotional Business Signs
Bring Back Tobogganing
Lately tobogganing has become quite a controversy in Southern Ontario. While we don’t want to get into the politics of it, we want to let everyone know we are on the pro tobogganing side! Want to know why? We think toboggans are multi-purpose when they are used as custom business signs.
While other sign companies are busy making “No Tobogganing” signs we know that our promotional sleds and toboggans are great ways to promote a business. They can be customized to the company branding and make great giveaway items. Beertown Public House and Beau’s All Natural Brewing chose to create a Beau’s Bomber promotional sign-sled for their recent contest.
Making The Beau’s Bomber Sign-Sled
The Beau’s All Natural Bomber Sign-Sled was created through a mix of signage techniques. From construction to paint finish to the vinyl decal branding this became much more than a custom business sign. Take a look at the video below to see all the work that went into making this promotional giveaway item.
Branding Success With Signage
The Beau’s Bomber Sign-Sled was dual purpose. During the promotion it grabbed the attention of the restaurant patrons to increase awareness of the Beau’s brand and then it was given as a customer recognition prize. See the recent tweet about the prize winners.
Congrats to Rob H, Mike B & Andrew P – the winners of our @beausallnatural Bomber Sled! @TheSignDepot pic.twitter.com/GYBtJWtl8k
— Beertown (@beertownph) February 3, 2015Creating Custom Business Signs And Structures To Promote Companies
Want to create something unique to promote your business? We want to help! Be sure to visit our CONTACT US page to connect with one of our expert signmakers to see what would best fit with your brand. Finding the right match can help promote your company and help you stand out from your competitors. If you don’t reach us right away, we may be out catching some fresh powder on the local toboggan hill!
Custom Business Sign On Brand For In Vintage We Trust
Finding The Right Fit
In Vintage We Trust began as an online store curating vintage clothing styles for their clients. When the decided to open a retail flagship store in Toronto they wanted their signage to fit with the brand they had built. They wanted a vintage look custom business sign similar to the Gusto101 Restaurant sign that had caught their eye. As any internet savvy business would do, they took to the web and googled Gusto101 sign and The Sign Depot was suddenly on their radar. Much like an online website, a sign is a 24 hour advertisment for your business and you should always ensure it fits with your brand. The owners of In Vintage We Trust knew this to be true and contacted us regarding their exterior signage.
Getting That Vintage Look
When the In Vintage We Trust owners collaberated with the expert sign designers here at Sign Depot, the custom sign concept they conceived was to create a very visable sign but have it look like it was right out of the past. The sign material used was an aluminum composite, to give the look of an old tin sign, but be durable enough to withstand various weather conditions. Their logo and business text was hand painted with 1 shot paint (know to those in the signage industry as the go to paint for sign makers). The paint was distressed to give the look of a weathered exterior sign and then a faux rust finish was applied to the sign further the pantia look. All of these steps were crucial in order for the In Vintage We Trust custom business sign to fit their brand while catching the interest of passers-by.
If you are looking to brand your business with custom business signs, be sure to visit our CONTACT US page. Let us know what size, text, graphics and style of sign you are looking for. Not sure what you want on your company sign? The expert sign designers here at The Sign Depot can help with that too!
Customer Referrals And Custom Business Signs
Why Waterloo Smiles Custom Business Sign Makes Us So Enthusiastic
Last month we installed the custom business sign for Robins Goldsmithing. During this process Waterloo Smiles was in the midst of moving in to the same building. They spoke with Robins Goldsmithing in regards to who was creating their signs and Robins Goldsmithing gave them our name. We often have companies let us know they were referred to us by others who said they had a great experience working with us. We here at The Sign Depot think that is the best testimonial we can receive. We take pride in creating custom signs that exceed our clients’ expectations, and knowing they passing the word on about our work to others brings our enthusiasm about signs to a whole new level.
Putting A Smile On The Face Of A Sign
The exterior sign for Waterloo Smiles was mix of sign manufacturing techniques. Acrylic push through letters were lit with white LEDs to stand out from the black finished sign face. This mix of materials created contrast for this eye-catching outdoor sign which was then installed on the front of the building to create an inviting entrance-way.
As you can see by the comments in post from Waterloo Smiles facebook page, we aren’t the only ones excited about this custom business sign going up!
As you can tell the Waterloo Smiles sign put a big smile on our faces! We want to know what puts a smile on your face? What are you most proud of? Let us know! Leave a comment below, send us a tweet or post on our facebook page. We always enjoy connecting! Go ahead show us that smile again!
Custom Business Signs – Representation With Rebranding
Robins Goldsmithing Waterloo Ontario
When Robins Goldsmithing decided to open a Waterloo location they choose to rebrand with a new custom business sign. The new modern sign was created to be bright and stylish to fit well with Uptown Waterloo.
Coming Soon Signs
They took advantage of the construction time by covering up the renovations with coming soon signs in the windows (see below). The signs were teasers of what passers-by could expect to find in the new store once they finished the interior. Coming soon signs help to build buzz about a brand and get people talking about what is to come.
Creating A Custom Exterior Sign
A custom exterior business sign must create a focal point for an establishment. It is the first impression of a business and Robins Goldsmithing wanted to create a statement with their outdoor sign. Individual letters were created and given a custom finish highlighting the letter o in both Robins and Goldsmithing. This was achieved by painting the o’s in a bright yellow to stand out from the remaining letters that were finished in black. These letters were pin mounted to white backer which would be attached to the building
24 Hour Advertising
Robins Goldsmithing knows that their new custom business sign will provide a 24 hour advertisment for their company and wanted to ensure it was visable at any time of the day. The sign was halo lit with outdoor LEDs that provide a warm white glow around the business name. LEDs are long lasting and energy efficient which makes them a great choice for business signage. Lit signs also increase the findabilty of your business which is something very important to consider when you want customers to find your new location.
As you can see the store was all set for opening in time for the busy Valentine’s season. If you’re in Waterloo Ontario, be sure to stop in and see all they have to offer. Want any more information about the sign techniques used in the Robins Goldsmithing sign package? Send us tweet and we’ll do our best to answer you inquiry.
Build Your Business With Julia Rosien
This month The Sign Depot is featuring a few of our Sign Depot Demo Day attendees that are in the Business Marketing Industry. When we wanted to improve the SEO of The Sign Depot’s website we went straight to Julia Rosien. Her ability to clarify and create focus for our online pressence has made an impact on our site as well as our custom sign business. We chatted with Julia Rosien of SocialNorth to get her take on marketing in the modern age.Get To Know Julia Rosien
Julia can you tell us the nature of your business, SocialNorth and how you got started?
SocialNorth is my pearl. It was that grain of sand that grew out of working for a company fast-tracking to bankruptcy. I was reporting to a president who allowed his employees to shoulder the burden of his mismanagement and the stress was unreal. As the communications director and the online spokesperson for the company, the negativity spurred a need to leave for my own survival.
Thankfully, I’m married to this guy who believes in me and together we dreamed up SocialNorth. He is an integral part of the organization and deserves kudos for his faith and patience in putting up with me.
SocialNorth specializes in social media (strategy and community management), SEO, copy writing and content strategies.
Knowing your background in journalism, what do you think are some of the differences between traditional media marketing and social media marketing?
As a journalist, I was trained to remove myself from the story – to present it from a non-emotional, balanced perspective. Social media puts your heart into the middle of your reporting – it’s expected that you’ll share your opinions and personal experiences. One thing hasn’t changed though – the need for strong communication skills. I’m always amazed when I see bloggers and community managers make silly typos or spelling mistakes. Quality is still far more important than quantity.
What knowledge do you hope your clients learn from you?
When I’m working with a client, I hope I pass on as many of my skills as possible – and the confidence to get out there and do it. I want them to be 100% successful after I’m finished with their strategy, training and coaching. They hire me to contribute to their success and I’d be disappointed if they didn’t soak up as much from me as possible during our time together.
What online marketing trends should we be watching for?
Mobile and video. If you’re not looking at how people are using both of these, you’re already late to the game.
How do you stand out from others in your field?
While SocialNorth is still a small company, we’re big with ideas and our team never fails to deliver in unexpected and amazing ways. I’ve always made working with younger people part of my strategy. People just beginning their careers are still full of big, beautiful ideas. Their fearless energy is contagious and it pushes me to think beyond what my training and career has taught me. When my clients come to me, they know they’re going to get a lot of great ideas coupled with a maturity that comes from being through more than my fair share of corporate crisis’.
I would also like to think that my clients come to me because they know I’m as ridiculously attentive to detail as I am to creativity. Failure is simply not an option.
Want to learn more about Julia Rosien and Social North? Make sure to RSVP for our Sign Depot Demo Day on June 20th to network with Julia and many other fantastic business industry professionals. There you will see the behind the scenes of The Sign Depot just like Julia did.
Do You Run A High End Business? Do Your Signs Reflect That?
We Have The Solution
Do You Run A High End Business? Do Your Signs Reflect That? Do You Have a Lowest Price Promise? Is That Part of Your Slogan? We Have Several Business Sign Solutions To Show Your Best Attributes!
The best way to show off your best attributes is to figure out what they are. Not sure where to start? Use the comparison chart below to figure out how you want to represent your business.
There is nothing wrong with any of these terms. They are all great descriptive words but if your business falls more to one side than the other, then know that the terms on that side highlight what your business does best. Find ways to use some of these words in your text slogans or choose graphics that represent these terms in your logo. If you think your business represents terms from both sides then a great mix of text and graphics from both sections can work as well. These are the beginnings of a custom business sign solution for your business.
Other things to consider when it comes to creating business signage for your company are
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Colour scheme to be used
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Choice of font
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Visibility from traffic areas
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Competition awareness
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Budget for the sign package
Perhaps you need some assistance with the items listed above. That’s where The Sign Depot comes in. Our expert sign designers and sign manufactures have the knowledge to guide you through the custom sign creation process. They can help with everything from Sign Permits to Sign Completion. They find ways to incorporate your estblishment’s message into a custom artistic sign that best represents your business and all that your company stands for. Whether you are marketing to an upscale clientelle or the best bargain hunters make sure your potential clients take note of everything you have to offer. Make sure they “Notice The Signs“
