class="tag"Posts Tagged ‘signage’
No Comments Purple REIGNS Again With The Announcement Of Ultra Violet As The Pantone 2018 Colour Of The Year
Purple Reigns Supreme Once Again
Today Pantone has announced that its 2018 Colour of the Year is Ultra Violet. We think that the popularity of 2014’s purple hue Radiant Orchid and now with today’s announcement, that Purple Rain, oops I mean purple reigns the colour palette. As stated on the Pantone website,
Musical icons Prince, David Bowie, and Jimi Hendrix brought shades of Ultra Violet to the forefront of western pop culture as personal expressions of individuality.
With inspirations like this, be on the lookout for Ultra Violet popping up everywhere.
via GIPHYPerhaps even in 2018 artistic sign design projects. We are always looking ahead and this colour is sure to spark creativity with many in the design industry.
Trendspotting For 2018
As each new year begins so do new trends. Many follow trends in different industries. Some follow fashion trends, others follow tech trends and most of us follow food trends.
Here at The Sign Depot, we follow design trends, but we also like to create trends with our custom signs. When it comes to creating trends in the signage industry we always try to partner vintage looks with new tech or give sleek design an edgy look. There are always ways to incorporate signage into your brand strategy and with this bright bold colour trending, Ultra Violet and its complimentary colours can add new life to a dated look.
Now Is The Time To Start Building Buzz About Your Business
Being on trend also means that your company is creating buzz about the business. You want to be as standout in your industry and make yourself unique in the marketplace. Now is the time to put your 2018 marketing plan into action and start building buzz about your business. Get a jump on your competitors by connecting with us to discuss how we can help elevate your brand with custom signs.
Ways To Make Business Signs Part Of Your Marketing Mix In The New Year
Managing Modern Marketing
With the New Year just around the corner, now is the time to decide how your business will move forward in the coming year. Many business are finding it difficult to maneuver their way through a modern marketing plan and are looking for ways to update their marketing and advertising campaigns. We want to ensure your branding is at the forefront of your marketing mix, so we have put together a plan that is simple to incorporate and meant to elevate your business.
A Business Sign Is Your Best Branding Tool
An outdoor business sign is a 24 hour advertisement for your business. Make sure it represents what your company stands for and properly brands your establishment. It is best when choosing your business sign to select something that is highly visible. This mean it can be seen by both vehicle traffic and those passing by. You also want it to be memorable and create buzz around your business.
Is It Instagram Worthy?
Will it make it to IG? Did it get liked and shared on facebook? How many times was it re-pinned? Did they RT it? When it comes to modern marketing, nothing has changed the game the way social media has. It is important that your signage makes to masses, as many people spend a good part of their day on at least one social network. It is a way to get your messaging across many platforms to connect with both current and potential clients.
Your Influencers Can Be Found In Your Client List
Influence marketing is one of the best ways to keep your business current and on trend. All it takes is the right people talking to your target audience to create online buzz and potentially media attention. Often the influencers you need are already on your client list. Be sure to engage with your customers online by sharing their content and quite often they will reciprocate by sharing yours as well. They may even talk about your services and products online and refer others to you. This is a great way to get your brand in front of their audience and bring your business to those who may be unaware of it.
These are just a few ways that your business sign can used in a modern marketing mix. If you have other ideas or insights, please let us know by leaving a comment below.
Crafting Custom Cedar Wood Signs For Christmas
Cottage Signs For Christmas
When the weather starts to get chilly and everyone heads indoors to Hygge, we start preparing our cedar signs for the Christmas season. Every year we receive requests for Cottage Signs for Christmas Gifts. They make a unique gift and each cedar cottage sign can be personalized to an individual’s taste. This means they become a timeless gift that can be displayed with pride all year long.
Wood Signs That Weather Well
While there are several types of wood signs, we prefer to use Canadian Western Red Cedar for our cottage signs because of the longevity of the wood. Cedar holds up against the elements and with our 4 seasons ranging from heat and humidity in the summer to the freezing temperatures and moisture in the winter it is the best choice for custom signage.
We Make What Works For You
Our custom sign designers keep your budget in mind when it comes to creating a cottage sign that meets your specifications. You are able to select the size, shape, text and image for your sign. You can also decide if the sign is to be a single sided or a double sided sandblasted wood sign. You even has the option of having a custom post created to match your sign. With all of this choice, you are sure to find a mix that works for you.
What You Need To Provide When Ordering A Sign For Christmas
Because you want to ensure you receive your quote in a timely fashion, follow these steps
- Know your budget
- Decide on a size
- Figure out the shape you want the sign to be
- Provide the text to be on the sign
- Think of an image that would suit the sign
Once you have prepared these five items, send an email to sales@sign-depot.on.ca to receive your quote. Please note that taxes, shipping and/or installation are extra. Be aware the earlier you get your order in the better, as there will be time required to prepare and custom finish your sign.
Spellbinding Custom Sign For The Toronto Harry Potter Themed Store Curiosa
Many Are Curious About Curiosa
Over the last few weeks there has been a lot of buzz about the Harry Potter themed store that popped up in Toronto. With both Halloween and Christmas around the corner, the timing for the store’s opening couldn’t be better. This shop is sure to be a favourite for eclectic collectors, board game fans, movie fanatics, aspiring magicians and “would be” wizards. Curiosa is a retail shop branded as Toronto’s Purveyors of Extraordinary Things. Their establishment stocks mystical, magical, magnificent items and they needed their sign to reflect that.
Custom Sign Crafted For Curiosa
The sign for the Curiosa store was created from western red cedar. The sign was sandblasted on both sides with the store name and logo. It was given a dark finish with white highlights. This keeps with the colour scheme of the the store but also makes it highly visible to vehicle traffic and those passing by on foot.
Findability is key when it comes to opening a new retail store. The storefront must be welcoming and the sign should generate interest about what can be found inside. In this case, the sign sparks curiosity about what can be found on the other side of the door through the use of the image of an eye peaking through the keyhole. It brings the idea of a “focal point” to a whole new level. Do you recall the FLYING KEYS scene in Harry Potter and the Philosopher’s Stone?
The idea that this shop might provide the keyhole for one of those flying keys makes it even more mysterious!
Crafting signs to reflect the business it will represent is something we take pride in and we are thrilled to see the attention this sign is grabbing.
We Want To Put A Spell On YouWhen it comes to creating business signs, we can create something spellbinding for your company too. All it takes is a visit to our CONTACT US page to connect with us.
How Custom Sign Design Can Be Defined By Lagom
What Is Lagom?
Last time we spoke of trends, the word HYGGE was a hot topic. Nowadays the LAGOM is on the tip of every tastemaker’s tongue. In fact it’s in Vogue – literally. Not sure what lagom is? The concept of lagom is similar to the old adage “everything in moderation”. By definition the same rings true when it comes to custom sign design.
What Does Lagom Have To Do With Sign Design?
Your sign should show your business offerings but not overwhelm potential clients. Just like lagom your sign needs just the right amount of contact information combined with your branding. You want your text, choice of font and logo to compliment your brand. When all three of these design elements work together you have a winning combination for your sign design.
By keeping the text on your sign simple and concise, people are able to focus in on your specialty. Choosing a clear font ensures your sign is legible from a variety of distances. Having a well designed logo gives everyone an idea what to expect from your company.
Alternatively, if you try to put too much messaging on your sign, use too many fonts and an oversized logo, then it looks too busy and people will find it confusing. You want your sign to be eye-catching but not an eye sore.
Find The Right Fit
So are signs HYGGE or LAGOM? We think they can be a combination of both. Just the right amount of information designed to add warmth to your establishment.
By putting these concepts together in one sign design creates a synergy that can elevate your brand in the marketplace, giving your company a high level of visibility and potentially attracting new customers to your business. The expert sign designers here at The Sign Depot are here to help you find the right fit for your business. Visit our CONTACT US page to speak with one of them. To keep up with signage trends stay tuned to this blog.
The Sign Depot Revamps the Look of Restaurant Signs with Their Rust Finish Signage
Over the years, The Sign Depot has perfected the art of rust finishing signs using a custom finishing process. It is a multi-step paint finish that requires steady hand when it comes to achieving the distressed look required for each custom sign. This trend has since caught fire in the restaurant industry, changing the sleek chrome look to create more of a vintage look in many establishments. At a time where businesses are constantly looking to find ways to be unique, the distressed look rust finish trend gives restaurants a one of kind sign that helps them stand out from others in their industry. By using their signage as a focal point for the area, it attracts both current and potential customers to their locale and it serves as a 24 hour advertisement for their business. Below are four examples of restaurant signs that were given a distressed look by The Sign Depot.
OAK + CRU Social Kitchen and Wine Bar
The sign for Kelowna British Columbia’s OAK + CRU Social Kitchen and Wine Bar is a mix of modern and vintage all in one sign. The juxtaposition between two eras in one sign was crafted through a mix of metal, rust and LEDs. It was created as welded metal sign box with cut outs for the letters. The sign was then fit for lit LEDs to light up the cut out areas. It was then given an all over rust finish creating a unique exterior showpiece for the local hot spot.
Belfast Love Public House
Belfast Love Public House in Toronto Ontario is branded as “A Proper Pub” and in turn required signage that reflected that statement. As a new restaurant in Toronto they knew they would have to get lots of eyes on their building and establish themselves as the top of mind place to be for traditional pub fare. This signage project required open can letters with neon tubing along with a paint and distressed finish to achieve authentic the look that the restaurant was going for. In this case the rust finish was strategically placed on the lit sign to create a patina look. For this project an exterior sign for the front entrance and a projection sign were created to catch the attention of both vehicle and foot traffic. The result is pub signage that looks like it’s straight out of Ireland.
Sociable Kitchen + Tavern
Retro is all the rage at Sociable Kitchen + Tavern’s Brantford Ontario location. So much so that their sign is actually a retrofit of sign that was already on the property. This multidimensional sign has several components to recreate the look of a vintage marquee sign. This project included refinishing the sign base to represent the look of an aged tin sign, LEDs faced with acrylic ovals to represent lit light bulbs, high density urethane that was CNC router cut to match the texture of a sea can shipping container, individual lit can letters for the restaurant name and a changeable message board to interact with their local clientele. The rust finish was the tie in that brought all of these items together. It created the retro look that Sociable Kitchen + Tavern wanted to achieve. Once combined, all these sign elements created a past meets present upcylced pylon sign that has quickly turned into a local landmark for the City of Brantford Ontario.
Hearthstone Kitchen & Cellar
In Las Vegas Nevada, the best way to stand out from all the flashing lights is to come up with something completely different. In this case, the Red Rock Casino Resort & Spa wanted to replicate the look of a salvaged Gaslight Sign for their Hearthstone Kitchen & Cellar restaurant. In order to recreate this look a three dimensional metal sign with can letters for the word Hearthstone was crafted. The letters were then halo lit with LEDs to give off a backlit glow to best replicate the hazy lighting of gaslight sign. Below the restaurant name, individual push through clear acrylic letters with the words Kitchen & Cellar were attached to let additional light from the LEDs shine through. After all of those components were in place, the distressed rust finish was applied to the sign base as well as the text and graphics on the sign. The addition of the rust finished suggested that the sign could have been a salvaged sign from the Las Vegas sign graveyard.
As you can see from the images above, the rust finish on each sign is used differently depending on the style each restaurant wants to convey to the public. Finding the best fit for each establishment is something that the expert sign-makers at The Sign Depot specialize in. They can transform signage from being brand new to a very vintage look with various sign making techniques and paint finishes. By choosing the distressed rust finish for these restaurants signs, it took bespoke signage to the next level. As a result of this, it makes each of the restaurant signs stand out showpieces that attract clientele to their establishments. These one of a kind signs show the public that they are in for a unique experience by choosing to dine there.
The Sign Depot strives to not only be “on trend” in the sign industry but also creates trends with their custom crafted signage. As they say at The Sign Depot “A Good Sign Is The Sign Of A Good Business”
To learn more about these and other sign projects by The Sign Depot, be sure to visit the following links
Website: https://sign-depot.on.ca
Facebook: https://www.facebook.com/TheSignDepot
Twitter: https://twitter.com/TheSignDepot
Pinterest: https://www.pinterest.com/TheSignDepot
or visit our CONTACT US page for custom quote.
The Sign Depot – @ The Top Of Canada
Peter Moir of The Sign Depot Heads To The Top of Canada
Last month Peter Moir, owner/president of The Sign Depot went on his yearly canoe trip. This year his trip took him to the top of Canada. He and his canoe group headed to Baffin Island, Nunavut to explore the Mount Joy area of the Soper River. The Soper River, now deemed a heritage river in Canada, is region full of wildlife, including polar bears!
The summer days are extended in Baffin Island. With only a few hours of darkness you can explore the area at length each day. As you can see Peter was able to find great scenery along his canoeing adventure.
A lot of planning went into preparing for this trip. Here are just a few things to think about when planning a canoe trip vacation.
How To Plan A Canoe Trip
- Research the area – Make sure you are aware of the rules and regulations for that area
- Travel light – Everything you need has to be transported by canoe or carried by you
- Make it waterproof – Keep your belongings in a watertight container to avoid damage
- Capture the moment – Remember your camera so you are able to photograph your adventure
These are just a few things to think about when planning a canoe trip. The best way to prepare is to speak to someone with a lot of paddling experience.
Summer Vacation
How are you spending your summer vacation? Are you planning a canoe trip or something else? Perhaps a long trek, or a relaxing time at a cottage or cabin? Which ever you choose we hope you get to spend some time enjoying the outdoors this summer. It won’t be long until the winter starts to creep in and we’ll be talking about hygge once again.
Custom Signs That Leave A Lasting Impression
Who Said It First?
No one really knows who coined the phrase
“You never get a second chance to make a first impression!”
While, this rings true when it comes to storefront signage and reception signs, but our stance here at The Sign Depot is a little different.
Because you never get a second chance to make a first impression, make sure your signage leaves a lasting one.
We want your business to look impressive from the moment that a potential customer sees it, but we want your company signage to leave a lasting impression as well. Choosing to brand your business with custom signs is the best way to ensure your company is memorable. This is of great importance when it comes to current clients recommending your business to others. They want to refer their friends and colleagues to well established professionals. If your signs don’t convey that sentiment there is less of a chance that your will get that word of mouth recommendation.
What Do Your Custom Signs Say About Your Business?
Springtime is always a good time to take a look at your building’s curb appeal. Take some time to pass by your business. See how it looks to those traveling past in a vehicle or just walking by. Will they be impressed by what they see? What is your signage saying about your business? If it’s not conveying the message that you are the expert in your industry, it would be a good idea to change it. You may just change the impression of your business in your community.
Have The Last Word
Choosing to create a custom sign that elevates your brand is the best way to make a statement both visually and in your field of business. It acts as a 24 hour advertisement for your company, so be sure to consult the expertise of a professional sign company. They will make recommendations that fit your business and your budget. Your custom sign might start a conversation with a potential customer or help influence a decision maker looking for a new supplier. Here at The Sign Depot we want to ensure your company is always top of mind and leaves a lasting impression.
3 Dimensional Signs, Interactive Displays, Plinko Boards And More
Creating Engagement With 3 Dimensional Signs
Finding ways for companies to interact and stay engaged with their clients is very important. Being memorable is one of our 3 Keys To A Successful Trade Show. It keeps your business top of mind with your current and potential customers and helps to increase brand awareness about your company. Using 3 dimensional signs to create engagement with the public may not something you have thought of, but you can see by the examples below, interactive displays can get your info shared to a larger audience.
Providing Plinko Games To Gain An Audience
While many of our clients already come to us for unique signs for their trade shows and customer appreciation events, some really want to ensure that the audience takes the time to visit their display. This is when a PLINKO game can make an impact. While Heffner Toyota uses their custom Plinko game for customer promotions, The Great Canadian Meat Company is taking theirs to upcoming trade shows and the Portland Trail Blazers use theirs to interact with fans. Each of these circumstances create memorable experiences between the brand and their audience.
#SecretProject from @TheSignDepot has arrived. We can't keep staff away from it. Play at upcoming sales. pic.twitter.com/IdXfPON0ap
— Heffner Toyota Lexus (@HeffnerToyota) March 26, 2015
Interactive Sign Displays
When it comes to creating buzz about your brand, social media is one of the best ways to spread your message. Most people think of interactive displays as immersive virtual reality or augmented reality experiences, but any display that people interact with counts as well. Souvenir City came to Sign Depot to create a 3 dimensional sign structure to use as a photo booth prop for their Niagara Falls location. As you can see by tweet below, their visitors are putting it to good use by snapping photos and posting it on social media channels.
THANK YOU to @Radisson @NiagaraParks @NiagaraFallsTourism & @SouvenirCityNF for the amazing family memories! >> https://t.co/dXeSO8r2VK pic.twitter.com/sEJRYJ7Oy1
— Mar Ward (@toandfro21) January 30, 2017
Engage Your Audience With 3 Dimensional Signs
Whether you are looking for leads at a trade show or search for new fans online, using your business signs to display your brand is a great way to gain exposure. The sign-making experts here at The Sign Depot are here to assist you with your branded signage. Just visit the CONTACT US page to request a free quote.
Settlement Co. Makes It Official With A Their Custom Business Sign
A Sign Of Things To Come
As stated on the Instagram and Facebook pages for Settlement Co. it is now “Officially Official” that they are opening a second location.
Choosing the newly installed custom business sign to make the announcement, keeps their branding top of mind for their current and potential customers.
No Need To Search For Settlement Co.
The new locale is in a high traffic area near Downtown Kitchener. By choosing to brand the exterior of the building with signs that are visible to vehicle traffic and pedestrians passing by, ensures that the community can find them easily.
Both signs were created to stand out from the surroundings. Their herringbone design was used as a backer for each sign and then individual cutout letters were mounted to it to add dimension to the signage. Both of these custom business signs were finished off with a sign frame to give the signs a sleek, stylish look.
Get Set For Settlement Co.
To get set for opening of the second Settlement Co. location, they are offering a 4 WEEK COFFEE CRASH COURSE to the public. With a variety of topics ranging from tastings to Latte Art design, these classes will provide a great intro of their offerings to the community.
Including Custom Business Signs Into Your Expansion Plan
Are you planning to add new locations to business? The best way to get the word out about a company expansion is through custom business signs that enhance your brand. The expert sign-makers here at The Sign Depot can work with your current design or assist you in developing new designs for your business. Just visit the CONTACT US page to get a quote. For more examples of our custom signs visit our website gallery, find us on facebook or send us a tweet with what we can assist you with.
