class="tag"Posts Tagged ‘building’
1 Comment A New Landmark For Waterloo Region When St Jacobs Market Opens Its New Building
St Jacobs Market Celebrates Their New Landmark
It was last October when we wrote about Canada Am visiting the St Jacobs Farmers’ Market. Now the St Jacobs Market has more exciting news to share. After their landmark building was destroyed by a fire, they are now ready to unveil their new building this Thursday June 11, 2015. They will be opening the new market building to the public that morning. For those who live in The Region Of Waterloo this is exciting news. So much so that when The Sign Depot sign installers were putting the sign on the building’s exterior it managed to garner a bit of attention from the local media.
It feels familiar, but the new @stjacobsmarket isn't a 100% duplicate. Here's @DavidImrieCTV: http://t.co/Rk6d9Np2IY pic.twitter.com/4UcMCZPI0H
— CTV Kitchener (@CTVKitchener) June 4, 2015Farm Market Signs
When it comes to Farm Market Signs there are several choices. The St Jacobs Farmers’ Market wanted to ensure that the signage for the new building was highly visiable from various spots at the market. To acheive this PVC letters were router cut and finished white. The white letters installed against the red exterior of the building created a lot of contrast and as the image below shows, it allows you to see the new market building from quite a distance.
Tourist Landmark
The St Jacobs Farmers’ Market serves as year round landmark destination for tourists. People visit the St Jacobs Market by the busload, so ensuring they can find their way around the market is incredibly important. Whether it be building signage or wayfinding signs, having a points of direction or places to meet at a busy place like a farm market makes getting around a lot simplier for those not familiar with the surroundings.
Have you heard of the St Jacobs Farmers’ Market before? Did it inspire you to come to The Region Of Waterloo for a visit? Let us know in the comments! We want to hear about your experience there, or about any farm market you frequent.
Del Dente To Dels Dimensional Signs
Adding Dimension To The Dels Enoteca Pizzeria
If you have visited Kitchener Waterloo Ontario there is a very good chance you have noticed the Charcoal Restaurant dimensional signs on the exterior of their building.
The Charcoal Group, known for their foreward thinking in the food industry, made the decision to rebrand their Del Dente Restaurant to Dels Enoteca Pizzeria. As described on their website the new logo was born out of the idea that our cuisine is an art form. The shape behind the word dels is a graphic representation of a hand-made pizza dough as well as a spot of sauce that might have splashed onto the chef’s coat when they took the first taste-test. Or, it is the splash of paint from an artist’s paintbrush. The customized font to represent ‘dels’ reminds us of spaghetti or linguine noodles and it exudes a fun and approachable feeling. The logo and identity will embrace that feeling that will flow into all touch points that the guest might see or touch. To bring the brand identity to the forefront during the establishment’s renovations, our expert sign-makers created dimensional signs to reflect the restaurant refresh.
Rebrand, Remove, Renew, Refresh and Repurpose During Restaurant Renovations
There were several steps involved in the Dels Enoteca Pizzeria Signage Package. Once the rebranding renovations began, time was of the essence to change over the Del Dente dimensional sign to #TheNewDels signs.
Removal of the iconic sign
Installation of temporary signage
Construction of new dimensional signs
Refurbishing of previous sign pieces 
Installation of the new signage package 
If you check out the video below you will see that several artistic signs were fabricated for Dels as well as some of their other signs were repurposed for the project.
Although they are no longer in their original spots they have been installed in new locations around the building. If you happen to see any of these dimensional signs while you are at the restaurant, be sure to tweet us a pic!
Historic Building Became A Hot Spot For Sign Depot
It Was Heating Up At The Sign Depot
June 17 2014 was a very interesting day for us here at The Sign Depot in Kitchener Ontario. Our fire alarms began going off inside this historic building at Borden and Charles streets. We evacuated the building and were informed by The City Of Kitchener Fire Department that the fire was in a different part of the building (the 50 Ottawa St. S side) and that it was under control and it would be out shortly. This was a relief to us, but we took it as a sign that we should appreciate this historic location and we thought we would give you a brief history about this building
Before The Sign Depot Occupied This Historic Building
According to Western Libraries the history of this building begins with Doon Twines, owned by The Krug Family, needing a bigger factory to meet the high demand of rope in 1916. The Krugs renamed the company (which would now be termed as rebranding) to Canada Cordage and according to Ropecord News it was once Kitchener’s biggest employer. In 2007 Canada Cordage was sold and moved from this building. Enter Access Storage.
Access Storage took over the building and converted it into a Self Storage facility and leased industrial space to other businesses.
This is when The Sign Depot moved into the Borden Ave. S. side of the building. You can read more about our move to the building on Peter’s blog post A Good Move For Custom Signs
Present Day At The Sign Depot
Being in this building for almost five years, we have witnessed several changes in the area. Many new businesses have been drawn to the area with word that this will be a hub for Region of Waterloo’s LRT (otherwise know as Rapid Transit or the ION). This meant there were a lot of eyes on yesterday’s events. You can read about the fire in building on the THE RECORD website as well as on the Waterloo Region Police Services incident page for June 17.
Thanks To Kitchener Fire
We would like to thank the Kitchener Firefighters that worked quickly to contain the blaze and extinguished the fire. We hope that it’s a sign of how important this historic building is to the community.
Five Ways To Build Business Buzz With Custom Business Signs For Your Company
Jump-starting January
Welcome to the New Year which for many means getting back to business and for others means starting plans for a new business. When putting together your business plan for the year, remember the importance signs play in building buzz and getting attention through word of mouth. Creating a custom sign is an important part of your business’s strategic marketing plan and advertising agenda.
Just A Tease
When The Charcoal Group was introducing their latest Restaurant Concept, Beertown Public House, they incorporated their custom sign creation as part of the buzz building for their brand. They built a strategy to get people talking about Beertown long before they opened the restaurant.
Choose To Be Visible
The Cakebox was already well established in the community, but they wanted to ensure that they were easily found when they moved locations. By choosing to use multiple types of signs, they were able to make sure they could capture both drive-by traffic and the attention of those walking in the area.
Find What Fits
If you have ever heard the phrase measure twice, cut once then you understand how important it is to go over the details before proceeding. Knowing what you want your sign to do for your business will help you decide on the budget you want to put towards it. Other details like proper sign permits and professional sign design are also things to consider when it comes to signs for your company’s establishment.
Take Note Of What You Notice
A business sign is a 24 hour advertisement for your business. It doesn’t take days off. What types of signs catch your attention? Those are the signs that are working. Make sure you think of the surroundings and distractions for your outdoor business signs. Findability is key for a new business and keeping on trend is important for businesses looking for a refresh.
Now that you have five ideas to start building buzz with custom signs for your business, what ways will your company be implementing signs this year?
