class="tag"Posts Tagged ‘Montecito’
No Comments Community Involvement – Getting Involved In The Grand River Film Festival
Getting To Know GRFF
Earlier this year the artistic sign we created for Ivan’s Reitman’s Montecito Restaurant brought a lot of media attention our way during the Toronto International Film Festival, otherwise known as TIFF. This grabbed the attention of our local film festival known here in Kitchener Waterloo as GRFF which is short for Grand River Film Festival. This film festival looked like a great partner for our community involvement projects and decided to be involved with GRFF for the first time.
Headed For The Big Screen
The Grand River Film Festival provided us with a postive experience. The films were from a variety of genres, ranging from comedic fiction to real life modern day documentaries. Several of the screenings involved Q&A sessions with people involved in the film that was played that day. It added insight into the film and gave you a connection to the message surrounding the it. Adding artistic value and culture to our community is something we can really get behind. The Grand River Film Festival gave our local area a reason to celebrate the great events that happen in our community and displayed a true sense of all that goes into creating a film project. Finding out about films that are not mainstream (yet) gives you a great idea of what is coming next in the film making industry. It was an exciting festival and we were glad to be involved. We were even more excited to see our logo on the big screen!
Grand River Film Festival Attendees We Want To Hear From You!
Did you attend the Grand River Film Festival this year? We want to know what films you viewed and what your enjoyed most about your experience! Leave us a comment on FACEBOOK or send us a TWEET! We are always looking for ways to connect with our community both online and in person!
An Artistic Sign For Director Ivan Reitman’s Montecito Restaurant
Need An Artistic Sign? Who You Gonna Call?
We were thrilled to get the call that we had been chosen to manufacture an artistic sign for Ghostbusters director Ivan Reitman’s Montecito Restaurant in Toronto Ontario.
As mentioned in the Ottawa Citizen article Montecito, it is named after his production company, and can be found in the heart of Toronto’s entertainment district. It will be located close to the Toronto International Film Festival hub the TIFF Bell Lightbox. With TIFF releasing their 2014 film lineup earlier today the timing is just right for the opening of Montecito.
Bringing Something Unique To The Area
Restaurant co-owner Jonathan Waxman took a unique approach to the fare being served and will focus the menu around Canadian sourced ingredients. We also took a creative approach and created a sign as unique as the restaurant itself. Finding a way to bring artistic elements to a metal sign can be quite a challenge, but by using a few creative sign-making techniques the project came together nicely. It began with a metal sign with a dark distressed-look finish to resemble patina (otherwise know as a weathered material).
The restaurant’s graphic logo resembles the trees in this ariel shot of Montecito California
and in order to make it a focal point for the sign the image was hand engraved into the metal sign.
Additionally the name Montecito was cut out of the sign to leave room for the amber lit LEDs to shine through. The sign was then installed on the exterior of the building to let customers know that they are now open for business.
Recipe For Success
The upscale atmosphere for the restaurant in the artistic entertainment distric of Toronto will be a great fit, but they aren’t taking themselves too seriously. See what we mean in the Toronto Star article where you can see a Ghostbusters inspired recipe for a Staypuff dessert.
Looking for an artisitc sign for your business? Be sure to visit our CONTACT US page and let us know we have peaked your interest! By sending us the size, shape, text you require we can get a custom sign quote off to you right away!
